Cooler Cowboys & Brass Pickers

One of the aspects of Cowboy Action Shooting that you either love or hate (maybe tolerate is a better word than hate here) is the requirement that all participants must be attired in clothing typical of the late 19th century or of that found in a B-western movie or western television series’.

Now, I’m all for playing by the rules, but when temperatures approach triple digits—like they do in my neck of the woods—my enthusiasm for dressing and playing cowboy, shall we say, “somewhat wanes.” Jimmy Murray, aka “Six-String Jimmy,” founder of J. Hornady Dry Goods, apparently felt the same way. For the past couple decades, Murray’s Greensboro, North Carolina company, Revi Technical Wear, has been producing durable, breathable, activewear for cyclists, the motorsports, and the competitive pistol shooter. His garments are made from a special poly blend, Micro Euromesh fabric that wicks away sweat almost immediately, preventing overheating while looking quite “cool” in the process. This material is wrinkle-free so it travels well, never needs ironing, doesn’t retain odors, and will not shrink or deform after multiple washings.

Cooler Shirts

Luckily for the Cowboy Action Shooter, a few years back Murray got bitten by the CAS bug and immediately recognized the need for a cooler, yet authentic-looking Cowboy shirt. From that, J. Hornaday Dry Goods, a division of Revi Technical Wear was born.

Now available in a multitude of colors, paisleys and stripes, the Cooler Cowboy Shirt features period-correct construction, has a four-button Henley-type collar and a long drop-tail in the back to stay tucked in during the rigors of protecting the brand and thwarting bandits, bushwhackers and hostiles. It was in the mid-90s the day of our last local Cowboy shoot and shade was a scarce commodity. My usual Cowboy shirts are made from 100-percent polyester, and I’m sure they would have been sweat-soaked and clingy by the end of the first stage, but this wasn’t the case with my new Cooler Cowboy Shirt. Now, mind you, it was still hotter than high noon in Hell’s Kitchen, but gone was that damp, uncomfortable, sweat-dripping-down-the-small-of-my-back feeling I’d normally be experiencing in my old garb, replaced with a noticeable increase in comfort and coolness that I’d have to attribute to the wicking properties of the Cooler Cowboy Shirt.

The fabric in the Cooler Cowboy Shirt has the feel of silk and the stretchiness of polyester. Available in sizes XS through 4XL to fit all you buckaroos and buckerettes, the Cooler Cowboy Shirt is well proportioned and nicely assembled. Machine washable and dryer safe, they’re priced from $39.99 and would be a worthy addition to one’s warm-weather Cowboy wear. See these and the other Cooler Cowboy wear—like their Wicking Cowboy Scarves, Cooler Cowboy Socks and Cooler Cowgirl Skirts—at or call 877-289-7384.